Persona

Discover

Answer

Get App

C
14 days ago

Best of Persona (NBA) - Chad Wittman

Reply Answer

Spotify to launch Spotify Audience Network, an audio ad marketplace. How do you think this will impact the podcast industry?

techcrunch.com
0
💥
0
🔥
0
😫
0
🤔
0
💡
0
😂
0
👏
0
👏

I think what they're doing in general is great. It's like just get on here and talk about things that you love talking about and will handle the rest. That's certainly the right general approach, but I do think that they're missing this idea of getting into short form audio. And I think that's a thing that Persona has tapped into. Is Maura Live long from audio is great, but the Discover ability in a short form format is really lacking. So that's the part that I think Spotify really needs to play with is think about dropping the bar of creation even lower than anchor on. And I think that's what clubhouses really tapped into its almost zero friction to create, listen and participate, and I think Spotify needs to jump onto that insight.

C
14 days ago

Best of Persona (NBA) - Chad Wittman

Create an account to comment!


Related Topics

Podcasts